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SEOSocial LamaNew features on Facebook – how to use them in business?The platform is in the news almost non-stop – every day it surprises us with something new meant to make it easier and more interesting to use. To that end it changes its look, buys other companies and tests all sorts of features.READ POST
MarketingSocial LamaHow does a logo change affect brand image? Social media rebranding, with Instagram as the exampleInstagram's logo change stirred up more feeling online than the app's refresh of its entire interface. It looks like the haters of the update outnumber its fans. Does a small icon really matter that much to using an app? A company's logo and its name are the basic identifiers of any brand — the brand that consumers get used to. Instagram, though, isn't afraid of big changes.READ POST
MarketingSocial LamaContent CurationHad enough of the million identical articles turning up on your Facebook feed?READ POST
MarketingSocial LamaSocial media are changing Polish footballHow Polish football and the people around it are seen has changed beyond recognition in recent years.READ POST
MarketingSocial LamaLife as a content designer: a few words on finding inspirationA content designer's job takes endless reserves of creativity and a readiness to keep coming up with something new. Plenty of ideas arrive “just like that”, out of associations that surface in our heads on their own and out of all kinds of experience, but every content designer, even the best one, sometimes needs a longer moment to come up with something good.READ POST
MarketingSocial LamaAn athlete's image in marketing: the Lewandowski caseRobert Lewandowski is breaking popularity records.READ POST
MarketingSocial LamaSocial media: a forecast for 2017Is the social media industry in for some interesting changes?READ POST